Why People Quit MLM Companies And Why They Quit You

There are many reason’s why people quit MLM companies and their teams. Some of these reasons are avoidable, others are not – sometimes it’s just the path of human nature.

But hey if this stuff was easy we would all be rich. The secret is learning how to get some of these people to stay – you’ll never keep them all – but with a few practical principles a good chunk of the quitters can be given enough reasons to stay.

Here’s some pointers on how to improve your retention.

– Provide team training and support. Be a good sponsor and be available…answer your phone and your emails. Is there a community where your team members can hang out with people-quit-mlm-jpgother members? If not then create one… Facebook groups work great for this. Being exposed to excitement, activity, and engaged team mates can do wonders. Have you ever felt people-quit-mlm-jpglike you were in it alone? That’s enough right there to make anyone want to quit.

– Don’t create win or lose scenarios. Pressuring a new recruit to “score in 24″, meaning, recruit their first rep in their first 24 hours. or “get 3 in your first 30 days” is asking for trouble, and risks pushing someone out the door. Leave the high pitch sales pressures to door to door salesmen. People want to move at their own pace…. if you plug them in to the community mentioned above they will get the vibes they need. Often times I have seen “sleepers” come to life, when the time is right for them. And meanwhile if they are purchasing product…well we LOVE customers right.

– Keep recruiting. What’s the best thing you can do after recruiting someone?… immediately go recruit another while the fire is hot. That’s the best example you can give. Others will follow your lead. If you switch over to manager or maintenance mode, what do you suppose your people are going to do. If they see their sponsor or uplines out recruiting that will inspire them. If they see their sponsor and uplines not building that will uninspire them. I’m not telling you to do nothing but recruit, or to not be in manager mode, I’m saying don’t stop recruiting.  I’m saying lead by example.

– Do not tell people it’s easy. This is a big one… be honest and make sure they know what’s involved and what it takes to build an organization. TooWhy People Quit MLM many times people get brought in Why People Quit MLMon false promises. As soon as they realize it’s not as they were told they are gone. Make sure they are fully aware what’s involved and what they will need to do. Find out their reason for joining and what their expectations are. Question and qualify your new recruit. Learn their WHY… you might need to remind them of it later. Often times when the going gets tough, people forget the reasons why they are doing this in the first place. They find the easy way out and you’ll never see them again. And make sure they understand that there is real work involved!

– Social challenges will cause new people to quit. Negative friends and family members will cause doubts and deflate confidence. People from other companies will intervene and say things in attempts to get them over on their side. News channels and media who don’t get the business model will spread horror stories about MLM and scare new people. Sometimes at every corner they are given reasons to doubt what they are doing and it will turn them off. It’s so important to know their WHY. Remind them of their reasons for joining. Help them keep that thought fresh in their minds. Make sure they understand the business model and that it is not just ok, but the best way to go.

– This kind of goes without saying, but if you don’t have a good product, people are going to quit. Yes there needs to be a lot of things in place, such as good and knowledgeable mangement team , ample funding and backing, good branding and marketing materials, a duplicatable marketing system and a business model that is fair for everyone… but without a good product, a product good enough that people will buy whether there is an opportunity or not, then people are going to quit, and you are doomed. And quite frankly, if these things are not in place, you should not be there asking others to join with you in the first place.

So that’s a rough fast overview… a book could be written about why people quit their businesses and some of the pages would just be blank…because sometimes no one really knows. Sometimes even the people quitting don’t know why they are quitting. If you do these things it will help your retention, but you are never going to get 100%. In many cases people won’t tell you why they are quitting and it won’t be so apparent…. they just disappear one day. And sometimes the reasons they give are not the reasons at all. But if you be honest in your recruiting and set expectations, provide training and support, and get their WHY loud and clear, you can save a lot of them.

I would love to hear your thoughts about why people quit MLM and how you have helped them, leave me a comment and lets talk about it.


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Meet Brett Gurney

Brett Gurney has written 16 posts in this blog.

A proud father to a 26 year old daughter who recently acquired her Masters of Social Work at NYU. A hard worker...easy going, easy to please...simple, yet set in ways, and love helping others. Have goals and am extremely determined and dedicated. Love family yet not so easy to show feelings. I am primarily here to network for business, but am also finding great pleasure in sharing other interests as well. Passionate about my internet and direct sales business and staying fit and healthy. My goals are not unrealistic. I am stubborn and I will not rest until I hit those goals, or at least until I know I have tried my hardest.

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