SFI is a division of Carson Services, Inc, headquartered in Lincoln, Nebraska, USA.
Founded in 1985, Carson Services has a long and successful track record in the publishing and network marketing business. We are a longtime member of the Better Business Bureau serving Southern Nebraska, as well as members of the Lincoln chamber of commerce. SFI is the exclusive marketing arm for the IAHBE (International Association of Home Business Entrepreneurs) and Veriuni™, a line comprised of nutritional, cleaning, personal care, pet care, telecommunication products, and more. SFI was launched in 1998. Today, with tens of thousands of Affiliates in over 200 countries, it is believed to be the largest affiliate network in the world. SFI's unprecedented success has been largely attributed to the unique makeup of its affiliate program—a hybrid combination of the best parts of traditional direct sales and network marketing, combined with the technological advantages of the Internet. Highly automated, SFI's expansive core computer system processes thousands of requests a day, around the clock, from around the world